Do you dread the idea of making a mess in the kitchen? For me anything that expands on wiping down the counter seems like major work. It’s one of those things that no matter how much you prep the area, there’s always something that leaks, drips or flakes onto the countertop. Now Reynolds Kitchens® has introduced Countertop Prep Paper, a simple but game-changing product designed to turn any surface into a clean, protected workspace.
The concept is simple. The paper roll lays flat, lightly sticks to your counter, and creates a barrier against spills, moisture, and mess. No matter whether you’re cooking, baking, or crafting. And you don’t need to use a lot if you don’t want to. For simple things like making sure that your pancake batter won’t spill you only need a little bit to cover where the drip happens from pan to countertop.

Easy and Quick Clean-up
Honestly, this is a perfect solution for dyeing Easter eggs this year. Anyone who’s done it knows how messy it can get. Cups tipping over, dye splashing everywhere, stained countertops, and paper towels piling up. With Countertop Prep Paper, you can roll it out across your entire workspace, set up all your dye cups, eggs, and supplies, and not worry about spills at all. Which is especially nice because this time you won’t have to break out the bartender’s friend to get the stains off the counter.
When you’re done, you simply fold up the paper and toss it away. No mess, no cleanup, no stress. It basically turns what is usually a messy holiday activity into a quick, easy, and mess-free experience, especially for families with kids.
Not just great for Dying Eggs
Beyond Easter eggs, it’s designed for everyday use too—expanding your workspace, staying in place while you work, and making cleanup effortless. But for seasonal crafts like egg dyeing, it really proves it’s usefulness. We also think that general crafting, painting or otherwise would be a great activity on this easy clean-up paper.
In celebration of the new product launch, Reynolds® is teaming up with The Martha Stewart Podcast by iHeartRadio to spotlight Countertop Prep Paper in on-air advertising and on social. In April, iHeartRadio listeners can also enter a special contest featuring Reynolds Kitchens® Countertop Prep Paper and some of “Martha’s Favorite Things”.
Reynolds Kitchens® Countertop Prep Paper 100 square-foot rolls are now available nationwide at Walmart instore and online for a suggested price of $5.97. Countertop Prep Paper will continue rolling out to Target, Amazon and grocery retailers throughout the summer.







