Wendy’s continues to be a masterclass in how a brand can truly set their own tone on social media. While they can’t really compare to the creativity of Arby’s, the house of square hamburgers sure seems to know their audience.
Just last week, the official Wendy’s Twitter account invoked the iconic Watchmen comics character Dr. Manhattan, posting this image.
I am tired of lunch. These clowns. I am tired of people caught in the freezers of their beef. pic.twitter.com/8qMWdd2CGf
Mary Anne Butler (Mab) has been part of the fast-paced world of journalism since she was 15, getting her start in album reviews and live concert coverage for a nationally published (print) music magazine. She eventually transitioned to online media, writing for such sites as UGO/IGN, ComicsOnline, Geek Magazine, Ace of Geeks, Aggressive Comix (where she is still Editor-in-Chief), Bleeding Cool (where she was News Editor), and now NerdBot as News Editor.
Over the past 10 years, she’s built a reputation at conventions across the globe as a cosplayer (occasionally), photographer (constantly), panelist and moderator (mostly), and reporter (always). Interviews, reviews, observations, breaking news, and objective reporting are the name of the game for the founder of Harkonnen Knife Fight, a Dune-themed band with an international presence.
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