Apple TV+ has released the first trailer for its live-action adaptation of the beloved children’s book, “The Velveteen Rabbit.” The book was penned by Margery Williams with illustrations by William Nicholson, and has been a staple of children’s literature since its release in 1922. It tells the heartwarming tale of a stuffed toy rabbit and its desire to become real.

The streamer describes the new special as “based on the treasured, classic children’s book by Margery Williams, celebrates the magic of unconditional love. When seven-year-old William receives a new favorite toy for Christmas, he discovers a lifelong friend and unlocks a world of magic. Produced by Magic Light Pictures, the 40-minute special from Apple TV+ expertly mixes live-action and stunning animation to perfectly capture the imagination of a child and to lean into the timeless classic in a way you’ve always envisioned, but never seen before.”

“The Velveteen Rabbit,” stars Phoenix Laroche (“The Royal Nanny”) as the central character, William. The voice cast includes Alex Lawther (“Star Wars: Andor”) as the Velveteen Rabbit, Academy Award nominee Helena Bonham Carter (“Harry Potter”) as Wise Horse, Nicola Coughlan (“Bridgerton”) as Playroom Fairy, Bethany Antonia (“House of the Dragon”) as Female Rabbit, Lois Chimimba (“Still Up”) as Car, Paterson Joseph (“Vigil”) as King, Clive Rowe (“So Awkward”) as Lion, Nathaniel Parker (“The Inspector Lynley Mysteries”) as Male Rabbit, Tilly Vosburgh (“Inside Man”) as Momo, Samantha Colley (“Genius”) as Mother, and Leonard Buckley (“The Great”) as Father.
This new special is directed by Jennifer Perrott, with Rick Thiele directing the animation, from a screenplay by Tom Bidwell. Magic Light Pictures co-founder Martin Pope will be producing.
“The Velveteen Rabbit” premieres on Apple TV+ on November 22nd, you can check out the first trailer below: