Do you remember 3D Doritos? The crunch of the outer shell coupled with the delicious light taste of the chip? Well it turns out that Starburst is doing something similar. They’ve aerated their iconic gummy candy, creating a new inflated texture. This results in bouncy gummies with all the flavor of Starburst you know and love.
It will have you wondering HOW? How can they get all that great taste in a pillow-like bite!?
“STARBURST is delivering better moments and more smiles to gummi fans with our next generation aerated gummies – STARBURST Airs,” said Justin Hollyn-Taub, Senior Director, US Fruit Snacks for Mars Wrigley. “STARBURST Airs are reimagined gummies that will leave candy-lovers enamored with the combination of STARBURST flavors in a pillow-like texture.”
Airs will show up on shelves at select retailers this fall. Nationwide availability will begin at the beginning of 2022. They will come in both original and sour tropical 4.3 oz bags.