Healthcare revenue recovery has become increasingly complex as providers navigate evolving payer models, regulatory oversight, and tightening reimbursement standards. Among the most significant developments in recent years is the implementation of the No Surprises Act, which reshaped how out-of-network payment disputes are resolved. At the center of this shift is the Independent Dispute Resolution (IDR) process — and professionals like former attorney and lawyer Brian Kent, who help healthcare organizations use IDR as a strategic tool for sustainable revenue recovery.
As President and Principal of Ardú Partners, Brian Kent works with healthcare providers to identify revenue leakage, improve reimbursement workflows, and recover underpaid claims while maintaining compliance in highly regulated environments.
From Legal Advocacy to Healthcare Revenue Strategy
Brian Kent’s role in modern healthcare revenue recovery is strongly influenced by his background as a former practicing attorney. Before founding Ardú Partners, he was a founding partner of a nationally recognized law firm where he handled complex, high-stakes matters and secured recoveries exceeding $750 million. That experience shaped his analytical approach to risk assessment, evidence-based argumentation, and outcome-driven strategy.
Today, former attorney and lawyer Brian Kent applies that same rigor to healthcare revenue challenges. Rather than focusing solely on billing corrections, he evaluates reimbursement performance through a systems-level lens — identifying why revenue is lost, where disputes arise, and how arbitration outcomes can be improved.
The Growing Importance of IDR in Healthcare Revenue Recovery
The No Surprises Act introduced the IDR process to protect patients from surprise medical bills while establishing a formal mechanism for resolving payment disputes between providers and insurers. Under this framework, both parties submit payment offers, and an independent arbitrator selects the amount that best aligns with statutory criteria.
While IDR was designed to create fairness and transparency, its effectiveness depends heavily on preparation, data integrity, and strategic positioning. Many healthcare organizations lack the internal resources or regulatory fluency to manage this process efficiently, leaving significant revenue unrealized.
Brian Kent’s work focuses on helping providers use IDR not as a last resort, but as a structured component of modern revenue recovery strategy.
Strategic Engagement in No Surprise Act Arbitrations
Engaging in No Surprise Act Arbitrations requires more than submitting reimbursement data. Arbitrators consider factors such as payer payment patterns, market benchmarks, and the operational context surrounding a claim. Without a clear narrative and defensible data, providers may struggle to achieve favorable outcomes.
Through Ardú Partners, Brian Kent helps healthcare organizations evaluate which claims are appropriate for arbitration and how to present them effectively. This disciplined approach reduces wasted effort while increasing the likelihood of success in IDR proceedings.
By aligning financial analysis with regulatory requirements, former attorney and lawyer Brian Kent ensures that arbitration strategies support both revenue recovery and compliance objectives.
Turning Arbitration Into a Revenue Integrity Tool
One of Brian Kent’s key contributions to healthcare revenue recovery is his emphasis on revenue integrity rather than isolated dispute resolution. Many arbitration challenges stem from upstream operational issues, such as inconsistent documentation, inefficient workflows, or unclear reimbursement expectations.
By identifying and addressing these issues, Brian helps organizations improve both current arbitration outcomes and long-term financial performance. This approach transforms IDR from a reactive mechanism into a proactive tool for stabilizing and optimizing revenue streams.
Healthcare providers that integrate IDR into a broader revenue integrity framework are better positioned to reduce future disputes and strengthen payer relationships.
Managing Risk in a Highly Regulated Environment
Revenue recovery efforts that ignore regulatory risk can expose healthcare organizations to payer scrutiny and compliance challenges. Brian Kent’s legal background provides a critical advantage in balancing financial opportunity with defensibility.
His work evaluates not only whether a claim is underpaid, but whether pursuing arbitration aligns with regulatory expectations and operational realities. This risk-aware approach allows providers to engage in No Surprise Act Arbitrations confidently while minimizing exposure.
Experience and Analytical Credibility
Brian Kent’s career reflects consistent recognition for analytical excellence and leadership. Early in his legal career, he was named one of only 35 attorneys in Pennsylvania recognized as a “Lawyer on the Fast Track.” He was also repeatedly selected by his peers as one of the Top 100 lawyers in both Philadelphia and Pennsylvania by Super Lawyers magazine.
In addition, Brian holds a Master of Laws (LL.M.) from Temple University’s Beasley School of Law and has served as an adjunct professor at both Temple University and Drexel University’s Kline School of Law. This academic and professional foundation strengthens his ability to translate complex regulatory frameworks into practical revenue strategies.
The Future of Healthcare Revenue Recovery
As reimbursement models continue to evolve, healthcare organizations must adopt more disciplined, data-driven approaches to revenue recovery. The IDR process under the No Surprises Act will remain a critical mechanism for resolving disputes — but only for providers who engage it strategically.
Through Ardú Partners, former attorney and lawyer Brian Kent helps healthcare organizations use IDR as part of a modern revenue recovery strategy that prioritizes compliance, sustainability, and operational strength. His work demonstrates how arbitration, when applied thoughtfully, can protect margins and support long-term financial stability.
In an increasingly regulated healthcare environment, Brian Kent’s approach provides clarity — enabling providers to recover revenue responsibly while building systems designed for resilience and growth.
