Some of you may think that stickers are just an old way of marketing your brand. But guess what? It is not quite as it is. It seems that Gen Z is active about sticker designs and keeps on collecting them.
These days you will often find young people sticking custom vinyl stickers on their laptops, mobiles, bags, and other accessories.
Unique sticker designs are a marketing art that makes your brand stand out from the rest. If you want to make unique and custom designs on stickers let us find out how to begin with.
Here we shall find out the trends on how to make your stickers appeal to the public with just one look.
Bring Bright Colors in Play
A sticker is like your marketing material the moment your customers start putting it on their items. This lets other people see and ask about them too. So you need to bring the bright colors into play as it makes look attractive to the eye.
For example, you can think of bright colors like neon, carmine red, green, and so on. The bright colors on your stickers are what grab the first attention of the people. So do not miss out on this.
But wait, that’s not it. You must keep in mind brand colors too. We recommend keeping a contrast between the colors on your brand or logo and the colors on the sticker.
A Unique Sticker Texture Is an Instant Eye-Catcher
If you want your stickers to have that extra detail, do not go for the bland old flat stickers. Instead, make the texture of the upper surface a bit different so that it appeals to anyone to have a touch and look.
For example, you can go for custom vinyl stickers that have a domed shape, or a 3-D design if you are on a high budget. Giving matty and smooth texture are some other great ideas too. You must gaze from the eyes of the public so that they would want to go ahead and touch it the moment they see the sticker.
Playful Shape and Sizes of Stickers
If you plan to create stickers keep in mind that the shape and size of the sticker is what grabs an eye. Although square, rectangle, and circular shapes are common you can go for something unique. Here you can hire a custom sticker designer to give a unique look to the stickers.
For example, you can go for any geometric shape with a 3-D pattern on it. It should also match with the kind of service or product that you sell. For example, if you sell furniture, you can create your stickers in the shape of chairs and tables with a unique texture as told above.
The Power of Words In Your Stickers
Stickers are not just eye-catching for their shapes or textures but also for what is written in them. So what message print on your stickers? The only way to figure this out is by asking yourself and the industry that you belong to.
Things that are a must to put up on your stickers are-
- Your brand name
- Your tag line
- Contact details just put the contact number or Whatsapp details.
- And a message to instantly generate interest in your audience
Find Out the Application of Your Custom Sticker
You need to ask yourself from the perspective of your customer about the application of the custom stickers.
- Will it be pasted on any gadgets like mobiles or laptops
- Will it be pasted on bags?
- Is it going to be stuck on doors?>
- Will it be stuck on the walls outside?
Stickers are in use just everywhere around us. So find out, where they would be pasted. This will help you to find out the best resolution and graphics for sticker design.
Final Thoughts
Unique Sticker designs can grab the eye of your potential customers and drive sales in an upward momentum. You can get help from sticker artists to create custom shapes and designs that match your brand. The shape and size, or the texture along with the fonts and the words on your sticker is what creates the first impression in the mind of the onlookers.
