The moment we’ve all been eagerly anticipating has finally arrived. Taco Bell has announced the Big Cheez-It menu! This selection is extraordinary (quite literally), as each item features a colossal Cheez-It cracker, 16 times larger than the standard version – meticulously crafted solely for this groundbreaking partnership. The latest offering from these two titans of snack world is not simply food; it’s a profound transformation in flavor development, propelled by state-of-the-art culinary technology. Following their successful 2022 pilot trial in Irvine, CA, Taco Bell and Cheez-It have relentlessly refined the menu to deliver enthusiasts an enhanced level of crunch and cheese.
Think 16x Bigger
Not every good innovation is built on a (silicon) chip…Some are built on the ultimate 16x cracker platform
like the Big Cheez-It Tostada and others provide an unrivaled flavor matrix cheezy enough to power a Big
Cheez-it Crunchwrap Supreme. Each menu item displays a supersized cracker – a Cheez-It cracker 16x
larger in size than the original – developed specifically for these redesigned versions of the Crunchwrap
Supreme and Tostada. Crafted with 100% real cheese and the familiar ridges fans adore, this colossal
cracker serves as the canvas for Taco Bell’s new menu items.
The Line Up:
- Big Cheez-It Crunchwrap Supreme ($5.49**): Like its original counterpart, this Crunchwrap
Supreme includes seasoned beef, warm nacho cheese sauce, crisp lettuce, cool reduced-fat sour
cream and diced tomatoes, but the typical tostada shell is replaced with a Big Cheez-It cracker
before being wrapped inside a tortilla that’s grilled to go.
- Big Cheez-It Tostada ($3.99**): The Big Cheez-It Tostada features the Big Cheez-It cracker
topped with layers of Taco Bell’s seasoned beef, diced tomatoes, crisp lettuce, shredded cheese
and cool reduced-fat sour cream.
- Big Cheez-It Box ($8.99**): This box includes the Big Cheez-It Crunchwrap Supreme, a Beefy 5-
Layer Burrito, regular sized Nacho Fries, and a medium fountain drink.
These menu items hit the national stage today for Taco Bell Rewards Members via the Taco Bell app, with a grand debut for all snack fans slated for June 6th.
