Home to over five and a half million people and counting, Melbourne is among the most developed and fastest-growing cities in Australia. Studies and experts suggest it could be the top Australian city by 2031, beating the prior estimate of 2050.
One of the primary reasons video production in Melbourne Australia is highly sought-after is the sheer number of businesses in the city and their shared desire to stay ahead of the competition. Professional video producers have the power to help local businesses stand out from the crowd, boosting their brand image and spiking sales.
Moreover, many reputable video production companies in the region create unique animated videos and motion graphics, further pushing the companies to embody individuality.
Those unaware of how to go about finding a suitable Melbourne videography company can use the following essential tips.
Ask for Portfolio
Statistics show that Victoria is the home to a whopping 27% of the total two-million-plus businesses in Australia, making it a formidable place to establish a new company. The affluent city has a diverse economy, welcoming investments from renowned companies worldwide from education, finance, fashion, food, retail, construction, and other sectors. Even the local home-owned businesses are spread across a diverse map.
Invariably, you should find a video production company in the city that has experience dealing with at least a majority of the above industries, if not all. It will enable you to understand if the company is qualified to take up your project and do it justice. For instance, those in the Melbourne food industry should look for professionals who have made successful videos for local cafes, restaurants, and nightclubs.
Consider Work Ethics and Turnaround Time
Hiring a Melbourne company with professionally trained employees and robust work ethics will go a long way in ensuring your videos are made with a lot of care and attention. Moreover, reputable local video producers always complete assignments and projects on time, never failing their clients by pushing past the scheduled deadline.
Many of the videos have information that can enlighten customers to no end. For instance, most locals might not know that several major international car brands began building in Melbourne a little over five decades ago. This fact is often highlighted in videos that promote car manufacturing in Melbourne. It casts significant light on the fact that cars have become quickly popular across Australia, with around 80% of the entire population enjoying owning at least one car.
Similarly, other local businesses in Melbourne have professional videos made to educate their loyal customers on their values, history, principles, and ethics.
Effective and Pivotal Communication
Speaking in straightforward terms with the video production company you wish to hire in Melbourne is imperative, as it will define the entire work relationship. Also, you will be able to describe your aims and objectives to the professionals, distinctly outlining what the video should have for your business to stand out.
Furthermore, it is crucial that the Melbourne video producers communicate well officially since many Australians still prefer emails and text messages for legal purposes. Several local business owners also use messaging applications, chat options on social media websites, and phone calls.
Compare Prices and Work Quality
An emerging or amateur video maker from video production in Melbourne, Australia may charge approximately $80 to $180 an hour for. Professional voice over artists may cost you around $150 to $300 for an average of two to three minutes of speaking. The cost of sets, lighting, graphics, actors and other essential elements will be added later, impacting the final video-making price.
The prudent way to deal with the unexpected and exorbitant costs is by hiring reputable and experienced Melbourne video production companies that can outline the estimated prices, payment terms, and other details for you. Moreover, they handle all aspects of the production, from the concept and storyboarding to casting and the video shoot itself, without you having to put in any effort.