Back towards the beginning of December, Google released the report of the top search trends. It’s interesting to see what type of things have dominated the United States’ curiosity throughout the year.
With little surprise, it revealed that the most searched term of Google is “Disney plus.” The streaming site accomplished this in just a month! I predict that it will only get more popular as new series debut on the streaming site. It’s popularity was boosted even more when it announced its partnership with Verizon. Their plan gave unlimited data customers a free year of Disney+, as well as Hulu. Quite a deal if you ask me.
Aside from Disney+, many of the other most popular searches related to things that affected our world greatly, such as natural disasters and the passings of celebrities. Below are lists of the most searched items for each category.
Top Trending Searches:
- Disney Plus
- Cameron Boyce
- Nipsey Hussle
- Hurricane Dorian
- Antonio Brown
- Luke Perry
- Avengers: Endgame
- Game of Thrones
- iPhone 11
- Jussie Smollett
Top Babies:
- Baby Yoda
- Baby Shark
- Royal baby
- Kim Kardashian Kanye West baby
- Cardi B baby
- Trey Songz baby
- Andy Cohen baby
- Shawn Johnson baby
- Amy Schumer baby
- Hoda Kotb baby
Top Fashion Styles:
- Camp style
- Egirl style
- Eboy style
- Steampunk style
- Harajuku style
- Preppy style
- Yankii style
- Vintage style
- VSCO girl style
- Emo style
Top Movies:
- Avengers: Endgame
- Captain Marvel
- Joker
- Toy Story 4
- The Lion King
- IT Chapter Two
- Frozen 2
- Once Upon a Time In Hollywood
- Midsommar
- Scary Stories to Tell in the Dark
Top Musicians and Bands:
- R. Kelly
- 21 Savage
- Billie Eilish
- Lil Nas X
- A$AP Rocky
- Mötley Crüe
- Lizzo
- Gladys Knight
- Tekashi 69
- Joy Villa
Top News:
- Hurricane Dorian
- Notre Dame Cathedral
- Women’s World Cup
- Area 51 Raid
- Copa America
- El Paso shooting
- Sri Lanka
- Government shutdown
- Equifax data breach settlement
- California earthquake
Top Passings:
- Cameron Boyce
- Nipsey Hussle
- Luke Perry
- Jeffrey Epstein
- Tyler Skaggs
- Beth Chapman
- John Witherspoon
- John Singleton
- Eddie Money
- Elijah Cummings
Top People:
- Antonio Brown
- Jussie Smollett
- James Charles
- Kevin Hart
- R. Kelly
- 21 Savage
- Lori Loughlin
- Jordyn Woods
- Bryce Harper
- Robert Kraft
Top Songs:
- “Old Town Road”
- “7 Rings”
- “Shallow”
- “Sunflower”
- “Truth Hurts”
- “Lose You To Love Me”
- “Sicko Mode”
- “thank u, next”
- “Act Up”
- “Bury a Friend”
Top T.V. Shows:
- Game of Thrones
- Stranger Things
- When They See Us
- Chernobyl
- The Mandalorian
- The Umbrella Academy
- Euphoria
- Dead to Me
- Surviving R. Kelly
- The Boys
Top Weddings:
- Miranda Lambert
- Jennifer Lawrence
- Justin Bieber
- Miley Cyrus
- Chiquis Rivera
- Chris Pratt
- Joe Jonas
- Elvis Duran
- Zoë Kravitz
- Jake Paul Tana Mongeau
Top What is…?:
- What is Area 51
- What is a VSCO girl
- What is momo
- What is a boomer
- What is quid pro quo
- What is camp fashion
- What is Disney Plus
- What is Bird Box about
- What is a Mandalorian
- What is Brexit
Top Where is…?:
- Where is Sri Lanka
- Where is the Super Bowl this year
- Where is Area 51
- Where is 21 Savage from
- Where is the hurricane now
- Where is Xur
- Where is Clemson football team from
- Where is Gonzaga University located
- Where is Stranger Things filmed
- Where is Pebble Beach golf course
Here is the link for the full report of the top search trends of Google for 2019.
All of this goes to show how the power of curiosity is a major factor in advertising and marketing strategies. To be able to create curiosity within people is one of the most influential powers of a business. As seen with Disney+, Disney is very good at capturing the curiosity of people. If they can get people to become curious about something, they will act on that curiosity, which will lead them to discover new things.
What do you think of these searches? Let us know in the comments!