Video streaming is the king in the current market. We are not saying this, but the success of Netflix, Hulu, and Disney+ is saying this. Every year, this market is growing and making space for more and more apps. Currently, the video streaming app is valued at more than $500 billion & expected to reach $1902.68, displaying a CAGR of 19.3%.
Dynamic behavior of users and increasing internet connectivity are the reasons for growth in the market. This is also providing an exciting opportunity for businesses to leverage the market. But, to jump on the bandwagon, you need to have a good knowledge about the process.
This guide will take you through a brief phased process of creating a video streaming app development and explore other crucial aspects too.
What Is a Video Streaming App?
Let’s understand with the basics, what is a video streaming app?
Video streaming apps are solutions that comprise hardware and software components to provide users with a variety of video content without the need to download. Due to high-speed internet, these are sent as compressed video files & watched as uninterrupted playback.
Video streaming apps have gained popularity among creators and users. After all, within minutes you can just watch your favorite show, movie, or video content easily. Apart from that you can also go live in the app and stream real-time video to your users. YouTube is a great example of such live-streaming apps whereas Netflix and Amazon Prime take the crown for entertainment.
How to Build a Video Streaming App
The process of video streaming app development comprises of step-by-step process and strategic approach. Let’s get to know about it-
Step 1: Know your Audience & Competitors
For successful entertainment app development, it is necessary to know about your users. You can’t just guess what they like or what they do not. If you want your app to be a user favorite, you should know about their needs.
As well as, you also need to do a thorough analysis of your competitors such as Netflix, to know about their strategy for winning the market & where they are lacking. This will help you to know other untapped opportunities in the market that you can leverage for your app & make it a huge success.
Step 2: Pick your Monetization Strategy
There are several monetization strategies present in the market. You can utilize one or multiple as per your app needs. Some of the famous models are-
- Subscriptions- Netflix is utilizing this model, and it is a great way to earn revenue in the market where users have to pay a particular amount to enjoy their streaming services.
- Paid App- In this model, users pay a one-time fee to purchase your app, Broadcast Me is a great example of a paid app.
- Advertising App- Probably, the most common & well-known method through which you can show ads in the form of banners by joining with a third party & taking a particular amount as your commission.
Step 3: Reliable Hosting & Storage
For smooth delivery of your content, Content Delivery Networking is a necessary & useful option. Apart from that, you have to also pick a reliable hosting so that once your user base increases the video quality remains good. Moreover, one more factor that needs your consideration is storage for your video content. We will surely suggest you cloud that will help your user to seamlessly enjoy videos on your app without any distortions.
Step 4: ChooseYour Team
This is the time to pick a reliable video streaming app development company that will extend their help to provide with all kinds of needs. They must have experienced developers, analysts, designers & other IT professionals.
We will suggest you outsource instead of going for the in-house team because video streaming app development is a complex process and requires proper knowledge and expertise to build a functional app.
Step 5: Pick your Tech Stack
Choosing the right tech stack plays a crucial role in video streaming app development. Once you hire mobile app developers, they will assist with the right technologies for your project and provide you with their experience & expertise. No matter on which platform you want to develop your app, you have to choose a performing & seamless tech stack. Such as, for a programming language, you can go for Swift or Kotlin, & for content delivery, you can choose Cloudflare.
Step 6: UI/UX Design
Now, it’s time to design your app. Nowadays, it’s all about aesthetics, so put extra effort into that. To stand out and have a competitive edge, you need to develop an easy-to-navigate app that attracts users. Complex designs will drive them away. Also, make sure they comply with legal regulations.
Design can contribute to your video streaming app’s success. So, make sure to invest in UI/UX design & take the help of the best.
Step 7: Develop, Deploy & Maintain
You should develop the front-end & back-end, this is the step where you integrate the best features, write source, and build a functional app. Once you build the app, it is tested to make sure the app is as per the market requirements & doesn’t have any bugs. Then, you can launch your app. Work is not over yet, it is time to keep an eye on the app, implement new updates, and keep it error-free.
Conclusion
If you are planning to launch a video streaming app like Netflix, you need to know that it is a tedious task. Having a development partner by your side is necessary who has technical knowledge & has delivered something similar. We have shared the necessary process that goes into building a feature-rich application, familiarity with this will help you convey your requirements better with your development company.
Post-pandemic, the engagement on these video streaming apps has increased & experts also assured a promising future. So, it is best if you take steps to build an app with the help of a company, make sure to provide your user with a variety of video content & minimalistic design. This will improve their engagement on your app & help you generate millions.
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About Author Bio- Niketan Sharma is the CTO of Nimble AppGenie, a prominent website and mobile app development company in the USA that is delivering excellence with a commitment to boosting business growth & maximizing customer satisfaction. He is a highly motivated individual who helps SMEs and startups grow in this dynamic market with the latest technology and innovation.
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