Football has experienced remarkable growth over the past few decades in North America. The 1xBet app platform features a fantastic football section that members of the platform have in their mobile devices.
It has transformed from a niche sport into one of the fastest-growing and most popular games on the continent.
Historically, football in North America lagged behind other sports in terms of popularity and participation, with 4 examples being:
- American football;
- baseball;
- basketball;
- and ice hockey.
You can also setup the app 1xBet in your tablet and smartphone to bet on those disciplines too. However, starting in the 1990s, the landscape began to shift significantly. One major catalyst was the 1994 FIFA World Cup, which the United States hosted. This event introduced millions of Americans and Canadians to high-level international football, creating a surge in interest and laying the groundwork for future growth.
Establishing a big competition
Following the World Cup, Major League Soccer (MLS) was founded in 1996. Punters can also try to do their 1xBet login at any moment to start betting on this and other football tournaments too.
Despite early struggles, MLS steadily expanded both in the number of teams and its fan base. The league invested heavily in infrastructure. 3 other things were done, including building football-specific stadiums, attracting international stars, and nurturing homegrown talent through youth academies. This professionalization improved the quality of play and increased the league’s credibility domestically and abroad.
Youth participation in football has also soared, becoming one of the most played sports among children in the United States and Canada. You can login to your 1xBet account in a matter of seconds, which you can start using to bet on footballers from those 2 countries too.
Media coverage and broadcasting deals have played a crucial role in football’s expansion too. Games from top international leagues such as the English Premier League, La Liga, and Bundesliga are widely televised and streamed. This has exposed North American fans to the global game year-round. Social media and digital platforms have also made it easier for fans to engage with football content and communities.
Looking forward, the upcoming 2026 FIFA World Cup, hosted jointly by the United States, Canada, and Mexico, promises to further boost football’s popularity and infrastructure. This tournament will likely accelerate the sport’s growth even more, drawing huge crowds and generating significant economic and cultural impact.